L'Histoire

 

 

In a white house bathed in light, a little girl explores her mother’s closet, captivated by scarves, hats, and dresses that seem to come from another time. She spends hours reinventing these treasures, driven by an endless curiosity and a budding passion for transformation. Nearby, her grandmother’s sewing machine patiently waits, witnessing her first bursts of creativity.

Years go by, and this childhood game becomes a calling.

Today, that little girl, now a woman, is determined to breathe new life into old fabrics. Together with her sister, she creates unique and responsible pieces. They surround themselves with dedicated artisans, whom they personally train in the art of upcycling. These artisans, chosen for their skill and passion, transform materials by blending traditional techniques with contemporary creativity. Together, they create pieces that tell a story, merging fragments of the past to embody a sustainable and meaningful style.

Then, life offers them an unexpected encounter.

They meet Loïc and Sébastien, two individuals passionate about fashion and elegance who share their vision. Loïc, after 35 years with top luxury brands like Paul Smith, Agnès B, and Sonia Rykiel, and Sébastien, with 30 years of experience at Lanvin, as well as Kenzo, Paul Smith, and Pierre Cardin, have left Paris for Uzès, drawn by the charm of southern France and the promise of new horizons. During a trip to Fez, their paths cross, and the connection is instant. With shared memories and future projects, a deep bond forms, and a unified vision begins to take shape.

That day, their four destinies joined to bring Maison Pérenne to life, and with it, their first boutique in Uzès. A dream woven from friendship, craftsmanship, and passion, an invitation to rediscover fashion with timeless elegance and a renewed sense of purpose.